WORKSHOPS FOR GROWTH AND PRODUCT SKILLS

Get answers for your very specific questions related to your project. It’s time to set free from doubts and validate with an expert all your knowhow.

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workshops

01

Matt Lerner

Ex-Growth Director at PayPal, ran 500 Startups Europe’s growth marketing program, lectured at Stanford Business School.

November 15 & 17 | 1PM GMT / 3PM EST

User psychology and behavioural economics in growth marketing

Growth marketing provides a structured framework to run experiments and measure their growth impact, but strategy with no tactics means nothing. Join Matt Lerner, growth marketing expert, ex-PayPal and 500 Startups, to discover practical and easy-to-implement growth tactics by understanding how psychology and behavioral economics impact each stage of the customer journey.

Session 1: November 15 (13:00-15:00 GMT / 15:00-17:00 EST)
Session 2: November 17 (13:00-15:00 GMT / 15:00-17:00 EST)

 

FOUNDERS GROWTH HACKERS GROWTH PRODUCT MANAGERS MARKETING LEADERS PRODUCT MANAGEMENT PRODUCT MANAGERS PRODUCT OWNERS TEAM LEADERS
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workshops

02

Steve Portigal

An experienced user researcher, with over 20 years in the customer-research field, author of "Doorbells, Danger and Dead Batteries" and "Interviewing Users", Steve Portigal helps companies such as Autodesk, Belkin, eBay, Microsoft, Nestlé, Nike, and PayPal to think and act strategically when innovating with user insights.

April 5 & 7 | 4PM GMT / 6PM EST

Customer research – Get actionable learnings from your user interviews

Growth marketing provides a structured framework to run experiments and measure their growth impact, but strategy with no tactics means nothing. Join Matt Lerner, growth marketing expert, ex-PayPal and 500 Startups, to discover practical and easy-to-implement growth tactics by understanding how psychology and behavioral economics impact each stage of the customer journey.

Session 1: April 5 (16:00-18:30 GMT / 18:00-20:30 EST)
Session 2: April 7 (16:00-18:30 GMT / 18:00-20:30 EST)

 

FOUNDERS GROWTH HACKERS GROWTH PRODUCT MANAGERS MARKETING LEADERS PRODUCT MANAGEMENT PRODUCT MANAGERS PRODUCT OWNERS TEAM LEADERS
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Matt Lerner

Ex-Growth Director at PayPal, ran 500 Startups Europe's growth marketing program, lectured at Stanford Business School.

March 11 & 15

Silicon Valley Metrics: Align your team on the most impactful work

Does it feel like your team is running in too many directions, progressing only through trial and error, and growing behind targets? Good news: There’s probably an easy fix.
What if we told you the answer is a 16-row spreadsheet? Amazon, Google, Facebook, PayPal, Twitter – all the great Silicon Valley companies align around a North Star Metric and 3 “key drivers” because this simple framework has incredible power to align and focus the team.

Session 1: March 11 (12:30-14:30 GMT / 14:30-16:30 CET)
Session 2: March 15 (12:30-14:30 GMT / 14:30-16:30 CET)

 

FOUNDERS GROWTH HACKERS GROWTH PRODUCT MANAGERS MARKETING LEADERS PRODUCT MANAGEMENT PRODUCT MANAGERS PRODUCT OWNERS TEAM LEADERS
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Ash Maurya

Ash Maurya is a renowned customer development and lean development expert, author of the best-sellers “Running Lean” and “Scalling Lean”, and creator of the Lean Canvas.

March 10 & 17

The Innovator’s Gift: Uncover The Problems Users Have And Build Better Products

Your awesome new product, once launched, will spew out problems of its own. The key to staying relevant to your customers and defending/growing your business model does not come from throwing more features (solutions) at them, but rather continuously uncovering problems and addressing them — before your competitors do.

Join Ash Maurya, customer development and lean startup expert, creator of the Lean Canvas and best-selling author, to learn a systematic approach for uncovering problems worth solving and turning them into solutions your customers cannot refuse.

Part 1 – March 10 (14:00-17:00 GMT / 16:00-19:00 CET)
Part 2 – March 17 (14:00-15:00 GMT / 16:00-17:00 CET)

 

FOUNDERS GROWTH HACKERS GROWTH PRODUCT MANAGERS MARKETING LEADERS PRODUCT MANAGEMENT PRODUCT MANAGERS PRODUCT OWNERS TEAM LEADERS
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BRUCE MCCARTHY

Product Roadmap expert, founder of Product Culture, co-author of "Product Roadmaps Relaunched", ex-product advisor to EGYM, Vistaprint, Localytics, Huawei, Nuance, and Zipcar

FEBRUARY 15 & 17

Developing Product Roadmaps

Growth marketing provides a structured framework to run experiments and measure their growth impact, but strategy with no tactics means nothing. Join Matt Lerner, growth marketing expert, ex-PayPal and 500 Startups, to discover practical and easy-to-implement growth tactics by understanding how psychology and behavioral economics impact each stage of the customer journey.

Session 1: February 15 (16:00-18:30 GMT / 18:00-20:30 EST)
Session 2: February 17 (16:00-18:30 GMT / 18:00-20:30 EST)

 

FOUNDERS GROWTH HACKERS GROWTH PRODUCT MANAGERS MARKETING LEADERS PRODUCT MANAGEMENT PRODUCT MANAGERS PRODUCT OWNERS TEAM LEADERS
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